Technology and Internet Marketing
Blogging
Blogging Made Simple AND Profitable
Teresa Boardman is one of the leading bloggers in the real estate industry. In this candid interview, Teresa reveals how she has managed to beat out the two biggest real estate firms in her area on Google, all through blogging. Best of all, she has a simple strategy that will let you create a blog easily that will generate real estate clients who are eager to work with you.
How to Become a Successful Blogger
Jim Cronin, blogger and blogging trainer extraordinaire plus the
founder of www.RealEstateTomato.com, will have you frantically taking
notes as he reveals secret after secret about how to become a
successful blogger. Make sure you have plenty of caffeine handy for
these two sessions--you'll need it to keep up with all the great
ideas that Jim shares about how to successfully incorporate blogging
into your business. If you want to get to the top on the search
engines and stay there, blogging is about the best bet in town. Let
Jim unlock the secrets of how you can succeed at blogging too.
>Order now
Internet Marketing
Understanding the Basics of Pay-per-click Marketing
Cool Tools for Your Real Estate Website
Do you want more people to visit and stay on your real estate website? If so, add these very cool tools that will make your website the destination for homeowners in your area.
Does Your Real Estate Website Pass the "F" Test?
Website visitors read your website content in a very predictable pattern. If you want to maximize the return from your website, you don't want to miss this session that unlocks the secrets of how consumers view your site.
Don't Market Real Estate Locally--Market Real Estate Globally
One of the major trends in 2009 is going global. This session provides you with great ways to go global plus getting your listings translated into 13 languages for only $6.99 per listing.
How to Use LinkedIn to Build Your Referral Business
Still using the old and tired real estate referral strategies from the 1990's? If so, pump up your referral network with an entirely new approach using LinkedIn.
How to Get Top Real Estate Ranking on Google in 2009
Google changes their algorithms all the time. A new change in early 2009, will change the way rankings are handled forever. Learn what you need to do to come up on top of the real estate searches for your area.
Hot New Site-Get Your Real Estate Website Posted Here
Learn about the hottest new tool that will revolutionize how you search the web. Best of all, this session tells you how to get great placement on the newest search engine that is poised to make Google's present search format obsolete.
Dominate Your Real Estate Market with this Little Known Web Search Secret
This session reveals a little known secret that can help your real estate website climb to the top of the search engines with a very simple change in your URLs.
The Key to Profits in 2008-It's Not the Web
Real estate today is not just location, location, location-it's about connection. Your website is simply a way for people to connect with you. This session provides you with a quick assessment of how strong your connection skills are as well as plenty of tips on how to make them even stronger.
Dazzle Your Referral Network with Stazzle
There wasn't much new in terms of technology at NAR 2007. One of the exceptions was a new software system from a company called Stazzle. Use it to track your leads and develop a more effective social network.
Are You Over Exposing Your Listings on Line?
Jeff Turner points out how as agents, we may actually be hurting our
sellers by giving their listings too much exposure on-line. Jeff says
technology may be taking us down the wrong path. Learn how to
motivate your web leads to call you rather than eliminating your
listings based upon what they see on line.
The Most Exciting New Tool for 2008--Predictive Marketing
Are you still using drip Email? If so, it's time to replace it with
predictive marketing. Learn how to use this important new tool to
take your web business to the top in 2008.
Jeff Tomlin: Lead Generation
Would you like to market your listings on over 30 different websites for FREE? Want to know how to expose your listings to over 140,000 agents in over 50 countries as well as tracking where all your leads originate? Jeff Tomlin of Point2Agent explains how to turn your website and your blog into a lead generation machine. Don't miss this interview that will help you convert web leads for years to come.
Do You Have the Voice to Be on Trulia Voices?
Mike Kelly is not only a successful real estate agent and real estate
talk show host, he's also a very successful blogger. One of the great
opportunities for agents who are just starting to blog or who don't
want the hassle of writing five days a week is to use a great new
service from our friends at Trulia (the search engine specifically
for the real estate industry. Trulia Voices allows you to answer
questions from buyers and sellers in your own area. Mike explains the
ins and outs of using this important new tool.
>Order now
Call Capture
Tried and True--Call Capture Still Captures Listings
The 800 Call Capture or IVR technology has been around for many years. It still is one of the best ways to convert more listings. Did you know that 90 percent of all brokerage phone calls are lost because the person answering the phone cannot get the caller's phone number. That means 90 percent of your advertising money is being wasted on incompetent agents answering the phone. Learn how this simple program can help you get more sellers to say, "I want to list with you!"
>Order now
Top of page
Social Networking
Five Steps You Must Take to Protect Your Online Reputation
If you're not on the major social networking sites, don't wait! Someone else could steal your identity. If you're interested in protecting your online presentation, this podcast will show you how.
Hot for social networkers-Yoono.com
Are you overwhelmed with the thought of having to keep up an account on Facebook, LinkedIn, Twitter, and other social networking sites? If so, Yoono.com is running a brand new beta program that provides a great solution.
How to rid yourself of spam
No more deleting unwelcome emails from your inbox or combing through your spam filters to see if you have missed an important message. If you want to eliminate spam from your life, there is a simple solution. The sooner you make the shift, the easier it will be.
>Order now
Real Estate Sales and Traditional Marketing
Business Development
Three Part Series: Surviving Change in a Shifting Real Estate Market
Part 1: Ten Strategies to Keep Your Real Estate Business from Dying a Slow Death
Part 2: Are You Stuck in a Real Estate Rut? How to Move from the Rut to Results
Part 3: Slow Death or Real Estate Change Agent-Three Secrets to Help Your Real Estate Business Thrive.
Seven Hot Opportunities to Dominate Your Real Estate Market
Thirty-two percent of the agents actually increased their business in 2008. Learn the secrets of what it takes to prosper and dominate your market while others are struggling.
Assist Your Real Estate Business with Virtual Assistance
Do you have too much to do? Are you tired of all the paperwork in the real estate business? Can't afford a full time real estate assistant? If so, do what we did at RealEstateCoach.com-hire a virtual assistant. Pay for only the time you use and get your life and your business back on track.
Six Strategies for Becoming a Real Estate Mega-Producer
What makes mega-producers different from other agents. The surprising answer is "very little." This session unlocks the secrets of what it takes to make it to the top.
Increase Your Real Estate Income by Decreasing Your Attrition
Over 80 percent of all clients would use their agents again but only 11 percent actually do. The reason? Attrition! Learn how to avoid this costly mistake in your business.
Ten Ways to be Make Your Real Estate Business More Profitable Now
There are two ways to increase your profitability. You can increase your revenue and you can decrease your expenses. This session provides ten strategies to make your business more profitable by trimming expenses and monitoring where the best opportunities are in your real estate business.
Eight Proven Strategies to Build Increase Your Success in Today's Tough Real Estate Market
What does it take to double or even triple your GCI? This session unlocks the time-proven secrets of mega real estate production.
Six Business Strategies for Becoming a Real Estate Mega-Producer
What does it take to double or even triple your GCI? This session unlocks the time-proven secrets of mega real estate production.
Seven Ways to Build Your Real Estate Success Now
Real estate agents are struggling to succeed in today's highly competitive market. This session gives you proven tips to get your business running strong in any market
Time Efficiency Tips
Tired of working so many hours per week in your real estate business? Want more time for you? You can create more fun time in your schedule by making a few minor adjustments in how you accomplish certain tasks. This session reveals the secrets of how to have more time for you.
Going the distance—Hitting Your Real Estate Sales Goals for 2009
Lots of people set goals and yet, less than five percent achieve them. This session provides the seven steps you need to take to make your goals a sweet reality.
Make Your Real Estate Business Profitable Now!
If you're ready to get profitable now, this session unlocks the secrets of how to do it.
Four Audio Excerpts from Real Estate Dough™—Your Recipe for Real Estate Success read by the author, Bernice Ross
Hot from NAR: 14 Tips from Gary Keller on How to Survive This Market
Gary Keller, the founder of Keller Williams, is one of the best minds in real estate—don't miss this valuable session that outlines the 14 key points you need to know to survive and thrive in today's challenging real estate market.
Why FSBOs Need a Web Savvy Real Estate Agent More than Ever
FSBOs are one of the best possible sources of listings in any market. This session shows you how to convert more FSBOs into signed listings and closed business for you.
Increase Your Real Estate Production by Taking a Break
All work and no play (i.e. no breaks) actually can harm your production. Learn the fine art of taking breaks that leave you refreshed and ready to be productive.
Income Tax Tips for Real Estate Agents
Changes in mileage deductions, self employment taxes, as well as tips to avoid an audit-start preparing now so you can get the most from your deductions.
Thirteen Hot Real Estate Niches for 2009
Niche marketing is the secret to web success. Learn what's hot, and what's not for 2009.
Eight Strategies for Increasing Your Profit in any Real Estate Market
How can you make more money from your real estate business? You could work harder, sell more expensive properties, or do something very different--spend smarter.
Five Costly Business Traps that Can Sink Your Real Estate Business
Are you undermining your success--these five traps can cost you plenty--learn how to avoid them and make your real estate business soar!
Five Strategies to Increase Your Real Estate Production in any Market
Tired of trying to make someone else's real estate training system work for you? If so, this session shows how you can build a successful real estate business based upon your strengths--not on what someone else thinks you should do!
Make More Money from Your Real Estate Sales Business with Less Work
There's a huge untapped resource of future real estate business waiting for you--get more real estate referrals using this innovative approach to building your referral database.
The Easiest Way to Keep Your Income High--Decrease Your Attrition
Most real estate business development strategies focus on referrals or prospecting for new real estate clients. No one, however, discusses how to cut one of the biggest costs to your real estate business--attrition of past clients. By controlling attrition, you make more money and don't have to work as hard to obtain new clients. This session shows you how.
How Small Changes Can Produce Big Results in Your Real Estate Business
If you want a better business and a better personal life, making a few simple changes in what you do each day can yield dramatic results. If you want to create a winning real estate mindset, this session will show you how.
Which Opportunities Are Right for You?
Is opportunity knocking on your door? Is it the right opportunity for you? Do you really feel like coping with the changes that new opportunities demand? Learn how to identify what opportunities are the best fits for your business as well as a proven way to cope with change.
Seven Strategies to Bump the Slumps
Is your production down? Not to worry! This session will share seven great strategies to put you back on the road to great production
A Hot New Niche: the Basics You Need to Specialize in this Important Area
What's the hottest new niche in 2008 with an anticipated 1.65 million sales and virtually no agents addressing it? Don't miss this session that gives you the basics on what you need to get started.
Four Top Producer Tips for Taming Your Cell Phone
"My phone never stops ringing." "I don't have time for all these text messages." This session gives you four top producer steps for taming your cell phone plus Bernice's top tip on how to respond quickly, whether by email, text, or voice.
Six Easy Steps to Creating a Profitable Business Plan
Yes, no one likes business planning, but writing down your plan increases the chances of succeeding from under 10 percent to over 90 percent. This session makes business planning as easy as 1-2-3.
Four Tips to Organize Your Business
Does your business run smoothly and efficiently? If not, this session covers four key steps that you can take to put your business in order and make your income soar.
Do you have what it takes to sell a billion dollars worth of real estate?
Do you have what it takes to sell a billion dollars worth of real estate? Bernice reviews the top secrets of success from the Billion Dollar agents featured in Steve Kantor's book, Billion Dollar Agent Lessons Learned.
Ira Serkes Reveals the Secrets of "How I Became the Happiest Agent in Berkeley."
In this candid interview, Ira Serkes shares the formula he uses to determine whether he will work with a client or refer them to another agent. His approach rates them on the niceness factor as well as which part of the market in which they are purchasing. If they don't meet Ira's criteria, he refers them elsewhere. If you want a practical approach to having a better business, don't miss this session.
"Do You Have Standards for Your Buyers?" with Ira Serkes
Ira has a very specific formula that he uses to determine whether he will work with a buyer or not. He only works with buyers who are purchasing at or above the median price for his market area. He also refuses to take contingent sales. If you haven't thought about the standards for your business, this session is a great way to get started.
It's 2008--Do You Know Where Your Business Plan Is?
Business planning can be very detailed or relatively simple. In this session, Bernice outlines a simple business plan that will help you build your business on your strengths and accomplish what you need to do to keep your business strong no matter what the market does.
Steve Kantor: Billion Dollar Agent--Lessons Learned
Discover the secrets of over 100 top agents who have sold over a billion dollars of real estate in their career or on the road to do so. Steve Kantor shares the strategies that took the agents he interviewed for his book to the top. If you like the interviews, order the book.
>Order now
Teams
Lester Cox on Teams
To Team or Not to Team-that is the question. Having a real estate team is not all it's cracked up to be. Learn the pros and cons of creating a team in your real estate business from the mega real estate agents who have done it both ways. Lester Cox had a slow year last year--he only closed about 250 transactions. Learn how Lester built his team from the ground up in just a few short years.
>Order now
Dare to be Different
In the Dare to Be Different podcasts, we look at unusual ways that agents are promoting their businesses that make them stand out from the crowd.
Be "You-Nique"
Would you like to make your open houses stand out way above the competition? Would you like to give your clients a wonderful closing experience that they will never forget? National radio show host, speaker, and author Butch Grimes shares what it takes to make his business stand out from all the rest.
Frances Flynn Thorsen Interview: Dare to be Different Marketing
How would you market a house that would be ideal for an attorney's
office? Frances Flynn Thorsen, the Managing Editor of RealTown,
shares what she did to motivate 40 attorneys to pick up the phone and
call her. Fran knows how to have fun when it comes to marketing and
has some of the most creative ideas in the business. Join her for
this light hearted session on how you can make your marketing
different in 2008.
Dare to be Different Marketing
Dare to be Different Marketing with Mary Pope-Handy If you want a great idea on how to promote your business for Halloween, don't miss this session with Mary Pope-Handy who is an expert in haunted real estate. This session shows you how to put Mary's dare-to-be-different marketing approach to work in your business. Visit her blog at HauntedRealEstateBlog.com.
>Order now
Top of page
|
Real Estate Sales and Traditional Marketing
Negotiation
Nine Mortgage Pitfalls that Can Trap Unsuspecting Homeowners
Whether you or your clients are personally facing mortgage difficulties, it's imperative that you know about these pitfalls that can end up costing unsuspecting homeowners thousands of dollars.
When the Lender Says No: Alternatives to Traditional Real Estate Financing (Part 1 of 4)
What can you do when the lender refuses to fund your real estate loan? Discover five great alternatives that can help you keep that real estate deal together.
Don't Be Victimized by Mortgage Scammers
This session is hot from NAR midyear's legal advisory team. Learn how to avoid becoming a victim to the unscrupulous people preying on distressed homeowners.
When the Lender Says "No," Strategies for Closing Your Real Estate Deal Anyway
Appraisals are a huge problem in today's market. This session shares how to use creative ways to close the deals including interest rate buy-downs and creative financing.
You Make too Much in Commission
This session reveals three of the most common mistakes that real estate agents make when their clients object to the commission. Learn a simple approach to overcome commission objections and increase how much you make.
How to Overcome the Objection: "You Make Too Much in Commission."
In this session, 50 top agents shared how they would handle this common real estate objection. Hear their responses as well as three sure-fire strategies to make sure that you earn the real estate sales commissions that you deserve.
Secrets of Powerful Negotiation
Order taking is dead! Negotiation skills are critical to success in today's shifting market. In this powerful six part series, you will master the secrets you need to take your negotiation skills to the top.
Marketing & Prospecting
Ten Ways to Use Video in Your Real Estate Business
Video is the hot new application for the next decade. Learn how to use video to save you time and money with relocation clients, close more transactions, and protect yourself from litigation.
Using Zillow to Prospect for and Sell Your Listings
Zillow receives 4 to 5 million unique visitors each month. This session shows you secret ways to use Zillow to identify probably sellers as well as to target market for only pennies. A great value in today's tough market.
Marketing and Branding Your Real Estate Business
Are you still using your name to brand your business? If so, learn what you need to do to successfully market and brand yourself on the web.
Eight Strategies to Improve Your Real Estate Lead Generation
In today's challenging real estate market, you need for every last penny to count. This article shares what you need to do to generate more leads while reducing costs.
Stop Wasting Your Budget on Ineffective Real Estate Advertising
Are you wasting your shrinking marketing budget on ineffective advertising--tune in to find out how to get more bang out of your advertising budget and how to really make it work.
Six Ways to Use Sliver Marketing to Dominate Your Real Estate Market
The old approaches to real estate marketing are dead. Sliver marketing is the secret to becoming a top producer in today's real estate market.
Seven Top Producer Strategies to Get Your Listings Sold in Any Market
Challenged by getting your listings sold? This excerpt gives you seven creative ways to sell your listings now.
Three Unique Ways to Improve Your Real Estate Marketing Efforts
Today's real estate market requires a completely different approach to marketing as compared to the past. Discover new ways to meet the marketing needs of the next generation of consumers.
Ten Strategies to Attract More Buyers in Any Real Estate Market
Regardless of what you're real estate market is doing, working with buyers is an important aspect of virtually every real estate agent's business. This session provides ten great strategies for attracting more buyers for your real estate listings as well as your general real estate business.
Secrets to Holding a More Effective Open House
Want to have a better turnout the next time you decide to hold open house? If so, this session has six tried and true tips from top real estate agents on what to do to make your open houses a winner every time.
How to Market Your Real Estate Listings with Chocolate-Yummy!
Most agents are good at staging properties visually, but almost no one considers how to stage a property using taste. Chocolate not only makes you feel better-it can also be a powerful tool for putting properties under contract and in keeping them there.
A Two Part Interview with America's Top Real Estate Marketing Coach, Jennifer Cummings
Jennifer's clients routinely pay her $20,000 to revamp their luxury marketing programs. In these two fast paced sessions, Jennifer reveals the secrets of creating a highly profitable real estate business.
Eleven Ways to Build Your Business Using Word of Mouth Marketing
Word of mouth marketing is a powerful tool to spread the word about your real estate business. According to the Word of Mouth Marketing Association, WOMMA.org, there are eleven primary ways to spread the word about your business. How many of these strategies are you using in your business?
Eleven Strategies to Have Open House Visitors Give You the Correct Name and Phone Number
Many agents have difficulty obtaining legitimate names and numbers from visitors to their open houses. If you want good names and phone numbers from your open house visitors, tune in now to learn how.
The Top Ten Strategies for Dealing with First Time Buyer Syndrome
This session examines five strategies that will help you cope with
first time buyer jitters. Learn the primary reason most buyers have
issues as well as what you can do to help your first timers feel more
comfortable with the process. Key points include how to handle
closing and multiple offers.
Nine Ways to Make More Money in 2008
What are your New Year's Resolutions for 2008? Most of us resolve to make more money. If this is one of your resolutions, a great place to begin is by expanding what is most profitable and eliminating money-wasting activities. Here are nine ways to be more profitable in 2008.
How to Build a Referral Network Using Social Networking
Would you like to get hundreds of potential leads almost effortlessly? If so, it's time to discover the benefits of social networking. Learn how with www.LinkedIn.com and Eons.com.
Annual Reports and Neighborhood Open House: A Winning Lead Generation
Strategy
Hate door knocking? Tired of Just Listed Cards? Learn the secrets of
converting neighbors who live near your listings into potential
clients with a neighborhood open house. This session explains how to
create an Annual Report as well as the one gift you can give to your
open house visitors that is guaranteed to have them saying great
things about you for years to come.
How to Create a Positive Mindset
Are you faced with psychic vampires who drain you of your time and
energy? Would you like to hear how changing your environment can
change your income? What are the three traps that block top
production? What is the one secret that Jennifer Cummings used to
take Christina Martinez, America's top producing real estate agent,
from $4 million in net commissions to $7 million in just 14 weeks?
Don't miss this session which can make or break or business in 2008.
Working with Deaf Clients
How do you work successfully with a client who has a disability? What
kinds of comments must you avoid? What resources are available to
them? What special accommodations have to be made under the law?
Brandi Mahon shares her experiences working with deaf clients. Sooner
or later we all will have clients who have a disability. Don't miss
this powerful session that will keep on top of what you need to know.
So You Want to Be a Star?
Have you ever considered building your business through radio? If
you've got the itch to be on the radio, Mike Kelly reveals his
insider secrets for becoming a real estate radio star. Even if radio
is not your cup of tea, Mike's insights can help you be more
effective in both your advertising and blogging as well by building
trust with your listeners and readers.
>Order now
Personal Development
How to Dump the Baggage of Negativity
No matter who you are, there are times when life can get you down. Learn six proven strategies for coping with tough times.
Sleep Your Way to Weight Loss (Simple Ways to Peel Away Those Pounds)
No kidding—lack of sleep can cause you to gain weight. This session includes three easy ways to drop those extra pounds painlessly. It also includes some of my favorite suggestions for giving your brain the food it needs and still keeping it healthy.
Manage the Fear
The constant barrage of bad news can block your real estate sales success. Often times there is no way to eliminate fear. The secret is in managing it. This session shows you how.
Release Your "Shoulds"
Almost every time someone uses the word "should," they use it to manipulate someone else. If you're ready to stop "shoulding" yourself and ot hers to death, this is the one session you can't afford to miss.
Do You Have the Mindset of a Real Estate Mega-Producer?
Do you want to become one of the top producing real estate agents in your area? If so, you need the right mindset. This simple quiz reveals 15 strategies that differentiate top performing real estate agents from the rest of the pack as well as four suggestions on how to improve your real estate business.
Need More Cash? Go on a Money Diet and Save Almost $10,000!
One of the greatest challenges you face as a real estate professional is creating a savings and retirement plan. If you're living from commission check to commission check, this session will reveal some simple strategies to put an additional $9,360 dollars in your bank account over the next year and to do it painlessly!
The Greatest Gift of All-You!
Regardless of how old you are, there is always someone who is older or younger who would love to be the center of your attention. With our constant focus on work, many real estate professionals forget the importance of special time spent with those we love. This session shares some poignant illustrations of how powerful it is to give the greatest gift of all-you!
Wealth vs. Riches
Are you wealthier than you may realize? The term "riches" refers to having plenty of money, but true wealth is the belief that you have more than enough. Take the quiz in this session to determine what characteristics you share with the wealthiest people in the world, who by the way, have plenty of riches.
Help-I Need Two of Me! Five Myths that Decrease Productivity
Is your production as high as you would like it to be? If not, check out the five myths that can hamper your success.
Seven Characteristics of Top Producers
Do you have the profile of a top producer? Based upon research from Upward Motion, this session covers the skills and personality characteristics associated with earning at least $150,000 a year in net annual commissions.
Do You Have What it Takes to be a Top Performer?
Thirteen Tips for Becoming a Top Performer
Four Strategies to Reduce Your Stress
If you're feeling stressed out by the market and by the constant time crunch that we all face, it's to shift gears and dump the stress that you are experiencing. These four strategies will show you how.
>Order now
Sales/Listings
Two Part Series: The 20 Moments of Truth that Determine If a Client Will Do Business with You
Secrets to Writing Great Real Estate Ad Copy
Are you still writing the same old boring copy for your ads? If so, master the secrets of making the phone ring using benefit rather than feature based ad copy.
How to Convert an Expired Listing
Our simple approach makes it easy for you to convert expired listings into closed business. Best of all, this session provides you with proven scripts and strategies that will handle seller objections and motivate them to sign with you!
How to Break into the Luxury Real Estate Market Using Traditional Open House
In this case study of one of the top agents in Los Angeles, you will learn the secrets he used to establish himself as one of the top luxury brokers in the business, all at the tender age of 28.
Six Tips to Keep Your Income Up, even when the Market Is Down
If you're struggling with where to find good, qualified clients or to tap into a feed of REO listings, this session will show you how to keep your real estate income up even when the market is in a downturn.
Six Secrets to "Sell that Ugly House"
Are you stuck with one of the ugliest listings ever? If so, here are tried and true ways to "sell that ugly house."
Ten Ways to Get Your Real Estate Listings Sold Now
If you're struggling with getting your listings sold, this session has 10 proven strategies that will help you go from listed to closed in any real estate market.
The Most Important Phrase in Any Real Estate Negotiation
This simple phrase generates client trust, makes negotiation easier, and can keep you from getting sued. Best of all, it works with any client in any market.
Two Strategies to Persuade Sellers to Be More Realistic
Persuading sellers to list their property at the right price is an art form. This session shares two top producer secrets that work virtually every time.
Close Your Real Estate Buyers on Every Showing
Discover the three key questions that let you close your real estate buyers after every house that they see. Best of all, they will actually LOVE you for asking!
Six Ways to Tell When Your Local Real Estate Market Will Turn Around
Real estate markets in many of the hardest hit areas are beginning to turn around. Do you want to know if you're out of the storm and sunshine is on the horizon? If so, this session explains six ways you can monitor whether your market is heading for better days ahead.
The Top Features Desired by All Home Buyers
Do you know what the top 10 features that all real estate buyers want? What about luxury real estate buyers? Don't miss this fast hitting real estate training session that will show you how to make sure your buyers get the house that they really want.
Eliminate This Behavior that is Costing You Real Estate Listings
We used to train agents that this was a smart way to get new listings. Learn why what worked for real estate sales in the past is costing you listings today as well as what you can do to change it.
An Entirely New Way to Use Rate of Absorption when Listing Real Estate
If you haven't used rate of absorption as part of your real estate listing materials, this session will show you how to use both the traditional approach that convinces sellers to get real about their price as well as a clever new way to outshine competitors from other real estate companies.
Seven Guidelines for Selling Investment Properties
If you're business is slow, consider adding investments as a new niche. The typical investor buys two properties every year. If you want to know what it takes to develop a successful residential income business as well as key pitfalls to avoid, don't miss this great session.
Feng Shui Your Way to More Sales
If you would like to know more about how to attract more wealth, sell more of your listings, and put your buyers into "lucky" houses, don't miss this two part series that introduces you to the basics of Feng Shui.
Convert more listings and increase your commissions
Verl Workman, one of the leading speakers in the real estate industry, reveals what he did to persuade all seven of his sellers to reduce their price AND increase the commissions they were paying to seven percent. If you want to convert more listings and have people who visit your website talking about it to their friends, don't miss this terrific session.
Four Strategies for Coping with a Declining Market
Down market got you down? Not to worry--this article shows you how to help sellers get real about their prices as well as providing four strategies that can help you cope with today's volatile market.
Nine Creative Ways to Acquire More Buyers from "Transforming the Market in 2008" by BestAgentBusiness.com
Transforming the Market in 2008 was written in just one week at NAR 2007. The effort was spearheaded by Steve Kantor, Patti Kouri, and Frances Flynn Thorsen. There are hundreds of ideas in this book that you can order from BestAgentBusiness.com. Here are Bernice's picks for the best strategies for buyers.
Eight Strategies to Get Your Listings Under Contract Now from "Transforming the Market in 2008" by BestAgentBusiness.com (Part 2 of 2)
Part 1 discussed how to get your buyers under contract. Part 2 looks at creative ideas to get sellers to be more realistic, how to handle low offers, as well as strategies for helping the
"The Magic of
Working with a Realtor"
Frances Flynn Thorsen, the Managing Editor of RealTown, shares the
secrets of unlocking what matters to buyers and sellers. The key she
says is tied to the type of house they grew up in. In this fast paced
session, Fran shares the top three things to do to build your
business in 2008 as well as how to work effectively with people from
different generations.
Strategies to Sell Listings that Don't Sell
Part 1 describes five
core strategies that every stager, listing agent, and seller must address
when preparing a home for sale. Also learn how "burying St. Joseph in the
back yard" may get your listings sold faster. In Part 2, learn why staging
the outside of your property is just as important as staging the inside
including right tips to make every one of your listings as saleable as
possible.
Earning Full Commissions and Short Sales
Never cut another commission again! Bernice Ross is the industry's leading expert on how to avoid commission cutting. In this session, she shares the very latest tips and strategies on how to avoid discount commissions and earn the full commission that you deserve.
Don't Get Caught Short by Ignoring Short Sales
Brandi Mahon specializes in short sales, not only in the Austin,
Texas area, but across the country. Brandi shares some of her secrets
to successfully negotiating short sales and explains some of the
jargon that you will encounter.
The Five Major Seller Food Groups
Mike Kelly: You know the five major food groups in terms of your
diet, but do you know the five major food groups when it comes to
listings? Join radio host and superstar agent Mike Kelly in this
fast paced session that outlines how to cope with each different
type. Mike also shares his secrets on how to avoid "chasing the
market down" as well as a series of powerful tips and techniques to
help you cope with a slowing market.
6 Ways to Get Sellers to Get Realistic About Pricing
Part 1:You have an overpriced listing--what do you do? Never fear,
Bernice is here with five different ways you can persuade sellers to
get realistic. These tips and techniques were developed in the
disastrous buyers' markets of the 1980s and and the early 1990s. This
is no bunk--these really work, not only with sellers, but with banks,
attorneys, CPAs--anyone who may be involved in pricing property.
Part 2: How to Calculate
Square Footage CMA
This is the one most valuable tool in the world when it comes to
getting sellers to be realistic about price. Best of all, it's simple
and easy to use. All you need to do is know how many months of
inventory are on the market. This simple, but exceedingly valuable
session will pay for the cost of your Listen and Learn subscription
many times over. Don't wait, listen to this powerful listing dialogue
today so that you can start closing those tough listings tomorrow.
Part 3: Holding Costs
This one is not for the faint of heart, but does it ever pack a
wallop. You'll need something to write with--don't try to do this one
when your tired or driving. In this powerful session, Bernice Ross
shows you how to determine how much your market is appreciating or
depreciating on a monthly basis. More importantly, she then shows you
how to use this information to get over-priced sellers to get real
about their price. You can't afford not to have this powerful tool in
your listing arsenal--hear it now--don't wait a minute longer.
>Order now
Top of page |
